Not Your Mom's San Diego

Chicano Park is a hidden gem located beneath the San Diego-Coronado Bridge Overpass. 

Chicano Park is a hidden gem located beneath the San Diego-Coronado Bridge Overpass. 

From waterfront EDM festivals to a new breed of James Beard-nominated restaurants, San Diego is poised for a renaissance

What comes to mind when you think of San Diego? Perhaps images of the San Diego Zoo, family trips to Sea World (boo), surfer brahs, beaches, Ron Burgundy or burritos stuffed with French fries? Sure, it's all those things. But dig a little deeper and you'll find that SD is an unexpected weekend getaway for millennials and creative urbanites looking for a change of pace. 

Last month, the San Diego Tourism Authority invited me to the second city by the sea to discover the less-obvious side of SD. That meant dancing in a fountain to Gorgon City and Odesza during CRSSD; trying not to fall on my face (open bar!!!) during theme party at the Museum of Contemporary Art San Diego; playing bocce ball and eating brunch at the Crack Shack; sipping handcraft cocktails at the newly opened rooftop bar, The Nolen; photographing politically-charged murals at Chicano Park; and devouring contemporary Baja cuisine like I've never tasted before at Bracero Cocina de Raiz.

Here are some of the top photos and social media posts from my epic weekend and the #VibeSD campaign that came from it.


My trip to SD was made possible by the San Diego Tourism Authority. Views expressed are my own.